The Children in Need is an annual British charity appeal organised by the BBC. 
Each year since 1980, the BBC has set aside one evening of programming on its flagship television channel, BBC One, to show events aimed at raising money exclusively destined for charities working with children in the UK.
The money contributed to Children in Need is distributed to organisations supporting children in the UK aged 18 and under who have mental, physical or sensory disabilities; behavioural or psychological disorders; are living in poverty or situations of deprivation; or suffering through distress, sex abuse or neglect.

In November 2009, the Liverpool office had a fancy dress day and with the help of colleagues, suppliers and customers, raised £3120. We all had a great time.